.Net

  

The oldest website showcased in depth in this portfolio, in 2004 I took a break from my job at AC Nielsen Australia to help some friends out with their medical recruitment business (as well as their 'second' business - Monsoon Events). In addition to working for them as a recruitment consultant, they also asked me to overhaul their existing website.

The existing site was meant to be a resource for both candidates and client companies, but the interface was massively out-dated, and unfriendly to use. Medijobs needed a new site which, while retaining the back-end functionality and database connection of the original site, would nonetheless present a 'fresh' image to both clients and jobseekers, and drive registration to the site and the business from both these perspectives.

The first thing that was overhauled was the existing logo. Whilst I kept the original colours and spiral element, I wanted to make it seem more 'futuristic' and up-to-date.

The new font-choice continued throughout the rest of the site, with context-based roll-overs created to act as an easy indicator of location within the navigation track. An abstract graphic element which could nonetheless be conceivably perceived as a 'film negative' version of a bone section was placed on the homepage, to reinforce the 'medical' emphasis of the site and the business.

Finally, the background was radically changed from a staid 'boxy affair' to a stylised 'folder', with cutouts for the new company logo.

Final feedback was sought and the site approved, and prototype files were 'cut up' and integrated with the back-end PHP code (the majority of it undocumented). The site was uploaded to the live server, and functioned in this form for approximately a year afterwards.

Regretfully the business and my friends relocated to Noosa at that point, and as I had returned to AC Nielsen long before this juncture, eventually the site was overhauled again (a number of times) by subsequent designers. Therefore in it's current form it no longer carries the design illustrated in the Images tab, and this is why I haven't included a link to their current site in this portfolio (although they can be easily found by doing a search through your favourite search engine).